Poor business plans
There are many examples of poor business plans. An ineffective business plan can undermine even the most inspired proposals
Good business plans
A good business plan can ensure your great idea gets the backing it deserves
Writing a Business Plan, by Chris Bruce, takes a practical approach to how to write a high quality plan, looking at what should be included, where to find the information, who to ask for help along the way and how you can ensure that your plan gets the backing it needs.
Writing a Business Plan helps you to create a well-constructed business plan which allows decision makers to better understand a potential project, helps you to fully think through a project and can be used as a benchmark to track the success of the project.
Throughout the course you follow two case studies from initial idea through to successful plan.
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