Dragon’s Den – Grow your business

Dragon’s Den – Grow your business by Michael Heath, Peter Spalton and Stuart Warner

You too can become a millionaire, with these secrets of success from Dragons’ Den. This book tells you everything you need to know to move from small business to big business.

● Evaluate your business and identify growth opportunities
● Develop new products and enter new markets
● Master the management skills you need to run a large team

Complete with an insightful foreword by Evan Davis,this book delivers practical and proven business know-how and includes fully illustrated case studies from Dragons’ Den so that you can avoid the failures and follow in the footsteps of the success stories from the much-loved TV series.

Dragons Den Grow Your Business

Browse Inside Dragon’s Den – Grow your business

Browse inside Dragon's Den - Grow your businessOpens in a new page.

About the authors of Dragon’s Den – Grow your business

Michael Heath is Managing Director of Michael Heath Consulting, a Learning and Development Consultancy established in 1999. Having worked with an impressive portfolio of international organizations, he offers a wealth of practical knowledge about the management of growing businesses. He is the author of Management and Leadership in the Business Secrets series, also published by HarperCollins.

Peter Spalton is a professional Speaker and Business Consultant whose clients include multinationals, public bodies and private companies. He is a member of the Professional Speakers’ Association and has held senior marketing positions in ICL, Ericsson and Nokia. He is the author of Dragons ’ Den: The Perfect Pitch and also Marketing in HarperCollins’s Business Secrets series.

Stuart Warner is a Chartered Accountant and Director of Financial Fluency Ltd. He trains people for recognised professional qualifications and offers related development training to management and staff at all levels. He currently advises the board of one of the UK’s top Accounting Institutes and is the author of Finance Basics in HarperCollins’s Business Secrets series.


5 out of 5 stars for Finance Basics by Stuart WarnerDragons Den – Grow your own business

We have a couple of business interests in the Wiltshire area and are always on the lookout for other peoples hints and tips on growing our business slowly but surely… Some great informative pieces within this book.


4 out of 5 stars for Dragons Den Grow your own businessGood solid advice in an accessible format

I was bought the new Dragons Den series of books as a gift and have found them to be great pick up and put down business advice. Its interesting seeing how pitches that we have all seen on the show are analysed & insights are gained. Grow your business, is a solid book, perfect for some inspiration, and not too heavy as to daunt you. I will keep this on my bookshelf.

Contents of Dragon’s Den – Grow your business

Foreword from Evan Davis

(1) Commandment 1: Expand your horizons

(2) Commandment 2: Discover opportunities for growth

(3) Commandment 3: Find new markets

(4) Commandment 4: Exploit new outlets.

(5) Commandment 5: Control the costs of growth

(6) Commandment 6: Finance your growth

(7) Commandment 7: Recruit talented people

(8) Commandment 8: Become a great leader

(9) Commandment 9: Manage your expanding business

(10) Commandment 10: Get big or get out

(11) Dos and don’ts

(12) Jargon buster

Dragon’s Den Case studies used throughout the book:
• d4m
• servicing stop
• trunki
• diamond geezer
• guy portelli
• paragon pe
• tangle teezer
• shoes galore
• island bakery organics
• fit fur life
• goldgenie
• uk commercial cleaning
• red button design
• youdoo dolls
• cuddledry
• earle’s sandwiches
• prowaste
• iteddy


Ordering Information

Optional Q&A session

Customers who purchase Dragpn’s Den – Grow Your Business, via the Financial Fluency website, have the option to purchase an optional one hour Q&A session on the finance elements of the book with the author, Stuart Warner.

Pay online

Purchase ‘Dragon’s Den – Grow your business’ now


This price includes postage & packing (for UK deliveries). For international deliveries please contact us first.

Click on the Buy Now button above to make your purchase via credit or debit card. Your payment will be collected securely via PayPal. Please note that a PayPal account is NOT required to process your payment (simply click on the option to pay via credit or debit card). No surcharge will be levied on card payments for purchases. You will automatically be emailed a receipt after your purchase.

Pay by invoice and bank transfer

If preferred you can pay via bank transfer (BACS). Please email enquiries@financialfluency.co.uk or contact us and we will send you an invoice with our bank details.

Any more questions?

For any questions, please see our frequently asked questions or send an email to support@financialfluency.co.uk.